Auntie No More: The Side Part Bob Just Got a Glow Up

Christopher John Rodgers fall/winter 2025


Why the Side Part Bob Has Regained Popularity

“The side part bob exudes effortless confidence and timeless structure,” Iyana told me. “This cut is resonating right now because fashion is embracing sharper lines and a sense of unapologetic femininity.” And she’s absolutely right! “The side part bob has that polished, pulled-together vibe that screams, ‘I’m not new to this,’” Winfield says. It’s giving late 90s Tyra, early 2000s Aaliyah, and 2025’s grown and sexy all in one look. Whether you’re heading to a meeting or attending a fabulous cocktail party, this cut
serves elegance with an edge.

What Face Shapes And Hair Textures Can Wear This Cut

So many people still think bobs are reserved for bone-straight, fine hair. Iyana says, “We need to go ahead and cancel that myth.” Please don’t be scared, this style is extremely versatile. “The beauty of the side part bob is that it flatters a wide range of face shapes and hair types, especially when it’s customized,” she explained. “I’ve created gorgeous side part bobs on natural textures, wigs, and relaxed hair for my Black clients with amazing results.”

Iyana has set the record straight; you can absolutely rock this cut no matter your texture or curl pattern. The key is in the customization. A good hairstylist will shape the bob to enhance your features, adjust the length based on how it hits your neck and jawline, and place the part where it flatters your face best. It’s not one size fits all, and that’s a good thing.

Creating the perfect side part bob is not some copy-and-paste situation; each cut needs to be approached like an individual work of art. There’s a strategy involved in executing this style, and Iyana broke it all the way down for us.

“I always begin with a thorough consultation,” she said. “Especially if we’re working with natural hair, a wig, or extensions. I map out the angle and density of the cut to make sure the side part frames the face powerfully but softly.” Once the cut is in place, she styles it with a silkening serum or lightweight foam to hold the shape, then finishes with shine spray and precision detailing for that social media-ready slay.

Tyra banks at the espy 1997 - KMazur

Product Is Everything

You know I had to ask Iyana about her favorite products, because what’s a sickening bob without the right products to keep it laid?

“I love Design Essentials Silk Essentials Serum for heat protection and shine,” she shared. “Nairobi Wrapp-It Foam is my go-to for molding and controlling flyaways. And when I’m working with wigs or weaves, She Is Bomb Edge Control gives me that crisp, defined part without flaking, which is crucial when you’re on camera.” So if you’re building a bob product stash at home, these are the game changers to reach for.

Bobs on the Runways? Say Less

Runway season has shown the side part bob getting its fashion flowers. Iyana noticed a trend on the Fall 2025 runways, where designers embraced sculptural edges and wet finishes. “What stood out most was the texture,” she said. “I saw side part bobs that were wavy, molded, even finger-curled. It added dimension and edge. It reminded me of the versatility I bring to my own work, especially with wigs and natural styles.”

So yes, your bob can absolutely be edgy, romantic, futuristic, or all of the above. Don’t let anyone tell you differently.

Keeping Your Bob Cute Between Appointments

Let’s be so real. No one wants to invest in a head-turning bob just for it to look like crap a few days later. According to Iyana, maintenance is everything. “Wrap your bob every night with a silk scarf,” she stresses. “In the morning, use a light foam to refresh the part and smooth the silhouette.” For those wearing wigs or weaves, she recommends learning a few quick pressing techniques and how to maintain your parting space. A crisp part can take your whole look from just okay to flawless.

The side part bob is a statement hairstyle. It tells the world that you know who you are, and you’re not afraid to be seen. Whether you wear your bob sleek and straight, with bodylicious volume, or full of texture, just know you are the moment. And honestly, I love that for you!

Meet Iyana

Iyana Winfield is a celebrity hairstylist and industry veteran known for creating unforgettable looks that balance precision with personality. Her artistry has graced the heads of icons like Sherri Shepherd, Winnie Harlow, Lil’ Kim, and Normani, and her work has been featured everywhere from red carpets to high-fashion shoots. With over a decade of experience across natural textures, wigs, and extensions, Iyana has built a reputation for tailoring each cut to her client’s unique features and lifestyle. She’s as passionate about educating clients on hair health and maintenance as she is about delivering show-stopping styles — which is why she’s trusted by some of the biggest names in entertainment.

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